dailypoint Update for Summer 2026

MUNICH, GERMANY

dailypoint.com (See also page 84) HITEC booth #3527

dailypoint™ is a customer data platform (CDP) built for customer relationship management (CRM) and loyalty in hospitality. It helps hotels collect, merge and use guest data from more than 200 systems – including property management system (PMS), point of sale (POS) booking engines, Wi-Fi, customer relationship management (CRM) tools and marketing platforms.

At its core is the Central Profile: a smart, always-updated guest profile that brings together bookings, behavior and preferences into one clean, GDPR/CCPA-compliant view. Hotels use this to power personalized marketing, loyalty programs, guest communication and operations.

With more than 1,500 hotel clients worldwide, dailypoint™ is trusted by leading hotel brands and independents alike. It is the preferred CRM partner of The Leading Hotels of the World and a multi-award winner, including being named the #1 Hotel CRM and Email Marketing Solution 2026 at the HotelTechAwards.

Core Features of dailypoint™

Central Guest Profile: The foundation of dailypoint™ is the Central Profile – a unified, GDPR/CCPA-compliant guest view that consolidates bookings, preferences and behavioral data from more than 200 systems into one continuously updated profile.

Data Integration and Connectivity: Seamlessly connects PMS, POS, booking engines, CRM tools, Wi-Fi and marketing platforms, eliminating data silos and creating a source of truth.

Data Quality and Cleansing: Automated processes deduplicate, enrich and standardize data, ensuring reliable insights and enabling precise guest targeting. CRM and Guest Communication: Centralized management of guest communication, including newsletters, transactional messages and personalized campaigns based on realtime data.

Marketing Automation: Automates pre-stay, in-stay and post-stay communication, ensuring timely and relevant guest engagement while increasing efficiency and revenue.

Loyalty Programs: Flexible loyalty solutions tailored to independent hotels and groups, supporting customized reward programs and driving repeat business.

Profile Engine and Guest Insights: Transforms guest behavior (e.g., website clicks, email interactions) into actionable insights and interests, enabling advanced segmentation and personalization.

Booking Manager: Streamlines the creation and distribution of personalized offers, significantly reducing manual effort while improving conversion rates.

Voucher and Promotion Management: Supports targeted voucher campaigns to generate additional revenue and incentivize direct bookings.

Website Connect and Tracking: Identifies website visitors, tracks interactions and enables retargeting strategies for guests who have not completed a booking.

Guest Journey Automation: Covers all touchpoints from pre-arrival to post-stay, enhancing the guest experience while optimizing operational processes.

Online Reputation Management: Collects and analyzes guest feedback through integrated surveys linked to the Central Profile for data-driven service improvements.

AI-Powered Communication: Inegrated AI tools support efficient and high-quality guest communication across multiple modules.

Marketplace and Open Ecosystem: An open platform connecting a wide range of hotel systems, ensuring scalability, flexibility and future-proof integration.

For more information on dailypoint, please visit www.dailypoint.com.