As hoteliers evaluate their group business opportunities for 2022, a new report from Amadeus combines hotelier insights with Amadeus business intelligence data to reveal the key trends that will guide the group travel and events market in the year ahead.

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Today’s fluctuating markets and traveler behaviors dictate a hotelier’s need for real-time data to adapt to trends and identify every available revenue opportunity. With data spread across systems, hoteliers can sometimes experience information overload and challenges in extracting actionable insights.

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The enhancement to Amadeus’ RevenueStrategy360™ business intelligence solution is the first of its kind, utilizing historical seasonality and trends alongside the industry’s broadest coverage of forward looking, on-the-books market insights to enable more accurate forecasting.

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As travel continues to return across the world, hoteliers must consider how to stand out amid increased competition. A host of challenges face hoteliers, including the realization that in order to succeed, they must rely on business tools that enable them to make smarter revenue decisions. Hoteliers need access to comprehensive, forward-looking market insights to better understand and adapt to rapidly changing conditions.

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Amadeus, one of the largest technology provider for the travel industry, has announced the opening of their new engineering site in Pune, Maharashtra. This facility will help expand Amadeus Labs’ engineering and R&D activities in India.

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2023 is shaping up to be a busy year for meetings and events, with 15.5 million more group room nights booked globally for H1 compared to the same time in 2022, according to Amadeus’ Demand360 data as of April 6, 2023. As demand grows, busy planners are looking for venues with efficient processes and hassle-free booking options. Naturally, this moves hotels with instant online booking capabilities to the top of their lists.

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As a leading global provider of innovative group sales and catering technology solutions, Amadeus’ Delphi helps hospitality teams of all sizes streamline and improve operations by elevating their group and event sales, organizing, and management processes. Busy teams are under pressure to respond to an increased level of group and catering inquiries with speed, relevance, and personalization to ensure that their response is the one that makes the difference.

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With expectations of a busy summer travel season, hoteliers in Europe are seeking ways to increase bookings and drive more awareness to their properties. H-Hotels.com, one of the largest privately-owned hotel chains in Germany with over 60 hotels throughout Germany, Austria, Switzerland and Hungary has selected a broader, more far-reaching media campaign by adding several Digital Media solutions including display and social media marketing to their current suite of solutions.

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Travel technology leader Amadeus has partnered with Canary Technologies to help hospitality customers improve e-signature and payment processes. Hoteliers are now able to benefit from expanded electronic signature and payment offerings integrated to their sales and catering solutions.

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